AI Insights · Timothy · March 2025
Top 5 Fashion Games on Unified Platform in Israel Q1 2025
Explore the performance of the top 5 fashion game apps in Israel during Q1 2025, highlighting trends in downloads, revenue, and active users.
In the first quarter of 2025, the fashion game sector in Israel saw varied performance among the top five apps on a unified platform, combining data from both iOS and Android. Here's an overview of their trends based on Sensor Tower data.
Project Makeover by Magic Tavern, Inc. experienced a dynamic quarter. Weekly revenue peaked at approximately $9.5K in mid-February, with downloads declining from 1.7K to 742 before rebounding to 1.6K by the end of March. Active users decreased from nearly 24K to about 14K, indicating a fluctuating user engagement.
SuitU: Fashion Avatar Dress UP from Libii HK Limited showed a moderate revenue pattern, peaking at $1.8K in late January. Downloads remained relatively stable, hovering around the 200 mark, while active users maintained a steady level near 2.8K throughout the quarter.
Glow Fashion Idol by Crazy Labs saw a significant early quarter surge in downloads, reaching 4.8K in the first week of January, followed by a gradual decline to 457 by the end of March. Revenue showed fluctuations, peaking at $1.7K in early February. Active users peaked at 6K in early January before stabilizing around 3K.
Pocket Styler: Fashion Stars from Nordcurrent UAB maintained a steady revenue stream, with minor fluctuations, peaking at $996 in mid-February. Downloads remained consistent, averaging around 250 per week, while active users stayed just under 500, reflecting stable user engagement.
Covet Fashion: Dress Up Game by Crowdstar LLC showed a modest revenue increase, peaking at $901 in early February. Downloads were low, with a notable spike to 232 in early March, while active users remained stable around 200.
For more insights and detailed analytics, visit Sensor Tower's platform.